CrossX

Prediction-driven advertising platform that outperforms

The user acquisition and re-engagement platform that predicts the highest lifetime value users and replaces costly and time-consuming manual work for you.

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Appier Ranked as Top ROI-Driving Ad Partner by Singular

Discover why Appier, has clinched the top ranking in the 2024 Singular ROI Index. With impressive results across various categories, including iOS gaming and Android global ROI, this recognition highlights Appier’s achievements in delivering exceptional value and measurable results for our customers in the ever-evolving digital landscape.
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Powered by deep learning

Leverage state-of-the-art deep learning technology to predict and find users with the highest lifetime value. Instead of costly and time-consuming manual A/B testing, use AI to acquire valuable users with a predictable ROI.

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No cookie? No problem

Smarter use of 1st party data will be the key in the post-3rd party data era. CrossX leverages AI to process sparse data and predict future outcomes for each user in real time, ensuring precise targeting and personalized ad experience even without cookies or IDFA.

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Acquire the most valuable app user at scale

Predict each user's value in real time for each app to win the best bid. AIBID learns tens of thousands of permutations linking user and data such as demographics, interest, device and app usage to find more lookalike valuable users, ensuring the right match and a high ROI.

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Re-engage high LTV users with personalized content

Analyze millions of signals and potential combinations with AI to find the most powerful and productive user segments. Leverage our deep learning-based system for effective recommendation strategies based on users’ on-site and off-site behavior, and show them the most relevant products.

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Uncover hidden needs & raise brand awareness

Use advanced AI and natural language processing technology to understand your audience’s true interests and intent. Utilize these insights to target the right audience segments with attention-grabbing creatives.

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Elevate Ad Copies with Gen AI

Revolutionize your content with our cutting-edge Generative AI, designed to escalate click-through rates instantly. Align messaging with user interests and transform ad engagement today.

Highlighted Features

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Full-Funnel Marketing

Mobilize a full suite of solutions for everything from user acquisition, engagement to retention.

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Post-3rd Party Data Solutions

Leverage 1st party data and AI predictions to achieve precise targeting without cookies or IDFA.

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Interactive & Personalized Creatives

Use creative designs to win your customers' hearts without writing a single line of code.

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LTV Prediction Models

Our deep learning engine predicts each user’s LTV based on millions of signals to find those who really matter to your business.

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Product Recommendation Engine

Generate recommendations with our AI-powered engine that learns from text and images to make sure your audiences see what they want most.

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Bid Optimizer

Optimize every bid in real time to make sure you get the most cost-effective price.

How your peers use CrossX

  • App User Acquisition
  • Brand Awareness
Nexon

Game user acquisition from Day 1

Nexon deployed Appier’s AIBID user acquisition and re-engagement solution to identify and target the most valuable gamers for its titles. From Day 1 of a game’s launch, AIBID has been able to successfully acquire high-value gamers who will play the game long-term and make in-app purchases for the video game publisher.

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Zephyr Mobile

High-ROAS success in EMEA casual game

Get Color's campaign for its hyper-casual game spanned 5 countries, focusing on high-value gamers with optimized content to achieve remarkable ROAS and CPI reduction.

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Gameduo

UA for idle tower defense game

GameDuo used Appier's CrossX for in-app data, forming new user profiles and leveraging AI for targeting during the campaign, resulting in a remarkable 41% conversion boost.

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Audi

World-Famous German Automobile Brand

Audi adopted Appier’s AI to increase ad exposure and expand high-value user pool, boosting test drive leads by 34%

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Estée Lauder

Leading Multinational Skincare & Cosmetics Company

Estée Lauder worked with Appier to drive mailing list sign-ups among beauty lovers in Taiwan, exceeding lead-gen target by 167%

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Minute Maid

World's Leading Juice Brand

Beloved juice brand Minute Maid integrated AI into its strategy to drive leads and purchases by reaching and engaging with consumers in an innovative way--through an online lottery game.

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