Intelligent Data Augmentation Platform to maximize user acquisition
Maximize user acquisition with AI-enriched customer data.
Gain comprehensive audience intelligence from out-of-the-box user affinity
Deeply enrich your data with AI-predicted user affinity from Appier’s powerful library of AI models. Extrapolate insights to extend your understanding of customers. Uncover hidden segments to expand your reach through thousands of segmentation possibilities. Learn new customer interests with AI and drive unprecedented business growth.
Learn more about data enrichmentOptimize ad performance through AI prospecting and drive advertising excellence
Acquire new valuable customers on paid channels with AI designed to maximize performance. Autopilot ad operation through full integration with Appier’s own AIXPERT to eliminate wasted time and budget. Free marketers from manual and inefficient trials and errors for keywords and demanding 24x7 campaign monitoring.
Our new user acquisition solutionOrchestrate and activate owned and paid channels to form highly personalized engagement using predicted user behavior
Export actionable insights and AI-segmented audience to integrated channels and optimize engagements throughout the customer journey. Personalize multidimensional customer experience through seamless integration with dozens of platforms including owned channels, paid channels, API integration, business intelligence platforms.
Enhanced Customer Insights with AI-Driven Interest Tagging
Be at the forefront of marketing technology with the AI-powerd Predicted Interest —our advanced audience interest expansion model powered by language models and neural networks. With training from a broad variety of first-party data, Appier's Predicted Interest enriches customer profiles, granting marketers a deeper, more enriched understanding of each customer.
Experience Appier's superior technology
- Best-in-class AI-Predicted User Affinity
- Proven Ad Performance Uplift through AI Prospecting
- Seamless Multi-channel Engagement
Enrich your customer data with pre-trained AI-predicted keywords and interests from 1st party data. Leverage natural language processing (NLP) and deep learning models to auto-label users and uncover insights from audience intelligence in just a few clicks. No code needed, yet highly configurable and flexible to meet your unique needs.
Maximize campaign performance with Appier’s proprietary data science technology including group behavior prediction, smart keyword grouping and overlapped group optimization. Automate campaign testing and optimization, and receive real-time AI recommendations on campaign and ads set adjustments. Monitor and safeguard ad spending for the best ROI.
Amplify your actionable insights with seamless engagement with users in a full range of destinations to monetizes your marketing strategy. Boost your approach in user targeting in both paid and own channels to optimize your ROI from new user acquisition all the way to churn prediction, effortlessly.
Enhanced Customer Insight with AI-Driven Keyword Tagging
Step into the forefront of marketing technology with AI-Gen Keyword—our advanced keyword expansion model powered by language models and neural networks. With training from a broad variety of first-party data, AI-Gen Keyword elevates user profiles, granting marketers a deeper, more nuanced understanding of each customer.
Our new user acquisition solutionHow your peers use AIXON
"Shin Kong Life has adopted Appier's enterprise solutions to enhance their big data marketing deployment, develop personalized customer journey services and experiences, and provide accurate and effective insurance services while identifying potential coverage gaps. This has enabled Shin Kong Life to create corporate profits, achieve sales targets for agents, and satisfy users with a triple-win effect."
Shin Kong Life Insurance
“We want to make selecting insurance products easy for our customers, so we’ve been actively adopting innovative technologies in recent years. We began working with Appier in 2018 to produce AI-informed analytics and insights into our promotional campaigns and service procedures, two major challenges in the digitization process. Appier’s AI technologies make customers feel at home when they visit our websites, allowing us to not only introduce our products to potential customers but build a better, closer relationship with our existing client base."
Zhi Chang Li
Executive Vice President, MSIG Mingtai Insurance
“In Senheng, we are always dedicated to deliver the best shopping experience to our customers. With this goal in mind, we’ve worked with Appier closely to help the business adapt to customer data platform and AI technology so that we can understand each customer’s behavior and preferences, whether they shop online or offline.”
Wong Che Hoe
Senior Vice President of Senheng
“Appier helps us demonstrate this consideration for our customers by helping us reach people at the best times and with the information they need the most, all powered by its outstanding AI technology.”
Somwang Toraktrakul
Managing Director
Why customers trust us
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Longstanding Insurance Company in Taiwan
MSIG Insurance used AIXON to finetune its marketing to target high-value customers and differentiate communications for finely delineated customer segments.
post: {hs_id=72790926519, hs_child_table_id=0, title_ko=대만 인기 커피 체인점, hs_updated_at=1667369091675, description_jp=cama caféは、AIが持つ顧客データの統合・分析機能を活用し、自動化された高精度なマーケティングを実現。AIXONを利用して新規顧客にリーチし、ユーザーエンゲージメントおよびロイヤリティーを向上, hs_published_at=1708332200285, title_jp=コーヒーチェーン, description=cama café leveraged Appier's AI to integrate customer data and analyze for automated precision marketing. With AIXON, the coffee chain reached new customers and increased user engagement and loyalty., title=Top Taiwanese Coffee Chain, description_ko=카마 카페(cama café)는 Appier의 AI를 이용하여 자동화된 정밀 마케팅을 위해 고객 데이터를 통합 및 분석했습니다. AIXON을 통해 cama café는 신규 고객을 확보했으며 사용자 참여와 충성도를 높였습니다., url=https://www.appier.com/en/success-stories/cama-caf%C3%A9, hs_created_at=1651714174866, hs_is_edited=false, hs_deleted_at=0, name=cama, logo={url=https://www.appier.com/hubfs/Appier%20Website%20Images/Logos/Case%20Study%20Card%20(Left)/CaseStudyCards_cama.svg, width=400, height=400, altText=, type=image}, description_zh=cama café 透過 AI 人工智慧整合客戶資料,並分析線下與線上數據,達到自動化精準行銷,提升會員黏著度,同時利用大數據發掘潛在商業機會。, title_zh=台灣著名連鎖咖啡店}
Top Taiwanese Coffee Chain
cama café leveraged AI's ability to integrate customer data and analyze for automated precision marketing. With AIXON, the coffee chain reached new customers and increased user engagement and loyalty.
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Leading Taiwanese media group
The CommonWealth Group improved traffic conversions and advertising effectiveness by adopting AIXON. The AI solution enriched its existing customer data and extrapolated more insights about readers.